Three Data Models for three alternative ways of Customer Journey Mapping

Three Data Models for Customer Journey Mapping
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This page shows three different approaches to Journey Mapping.

Toby - An interesting next Step would be to design a Data Model that covers all or some of these three approaches and then integrate it with the Customer data for Oracle's CRM.

1) This diagram was part of an excellent Oracle presentation at Excel on May15th. 2014.	This Data Model supports the approach on the left.
2) This diagram for a Customer Experience at Heathrow Airport appears on the Designing CX Web Site at Stanford University in California.	This Data Model supports the approach on the left
3) This Customer Journey Map appears on the Experience Solutions Web Site.	This Data Model supports the approach on the left.