A Four-Phased Strategy
 
The Strategy is to build one basic Service for each Platform 
 and then to refine it for a specific Customer.
  
 Phase 1 (end April)
 The Customer-Services Platform
Retail (T.K.Maxx)
 
 Phase 2  (end May)
 Travel and Transport Platform
Travel (Heathrow) and Transport (Maersk)
 Phase 3  (end June)
 Everyday Events Platform
Electric Toothbrush (Oral-B)
 Phase 4  (end July)
 The Internet of Things Platform
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For each Phase,we will build on the same Application Archtecture.
 This will include a Data Warehouse and a Report Engine.
 We will build on our Canonical Data Model, with Inheritance, 
 Design Patterns, Generic Services and Subject Area Data Models.
 Phase 1 Inheritance
 
Retail Customers and Documents
  
 Phase 2 Inheritance
 
Travel and Transport
  
 Phase 3 Approach
 Design Patterns and Generic Services
  
 Phase 4 Approach
 EDMs and Subject Area Models.
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